
Guy Kawasaki’s 10/20/30 rule: make your business pitch easier to follow
Apply the 10/20/30 presentation rule to a founder’s pitch. Decide what to cut, what evidence to show and how to leave room for a real discussion.
3 min readRead the guideClear pitches, useful promises and better conversations with customers and boards.

Apply the 10/20/30 presentation rule to a founder’s pitch. Decide what to cut, what evidence to show and how to leave room for a real discussion.
3 min readRead the guide
Create a short internal purpose statement and test it against real business choices. Includes an original small-business example and decision exercise.
3 min readRead the guide
Help customers experience and explain your product’s value. A practical guide to demonstrations, small first steps and honest advocacy for business owners.
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Prepare a concise business review with clear decisions, evidence and follow-up. An original meeting brief inspired by Guy Kawasaki’s board-meeting advice.
3 min readRead the guideOriginal NEXT MBA editorial guides, with public sources and practical exercises. Explore all free business resources or learn about NEXT+.