2-Day MBA
The World's Main Educational Business Forum
Will Scougal
Irina Khakamada
Matt McKie
Jordan Belfort
Igor Mann
Lars Silberbauer
Alev Gökçe
Irina Khakamada
Matt McKie
Jordan Belfort
Igor Mann
Lars Silberbauer
Join it live on April 11-12
April 11-12 2025
/About
Main Educational Business Forum of the World
This leading educational business forum brings together world-class experts, successful entrepreneurs, and visionaries from across the globe.

Organized by the NEXT MBA team, this extraordinary event promises to be unforgettable. Attendees will learn about cutting-edge technologies, modern marketing strategies, innovative management models, and personal development tools.
Technologies and AI for Business
Skills of an Efficient Leader
Marketing of the Future
Effective Management in 2025
/SPEAKERS
Meet Your Teachers
Executive Director of the Interactive Technology Institute, specializing in human-computer interaction. He has more than 20 years of experience in the media industry, including Viacom, Daily Motion and Barnes & Noble.
Raquel Yam
Philip Kotler
Known as the "Father of Modern Marketing," Philip Kotler has shaped the field for over 60 years. His book "Marketing Management" is a cornerstone of marketing education.
Irina Khakamada is a trailblazer in politics, business, and public speaking, recognized by the United Nations as one of the world’s most remarkable women of the 21st century. A former Russian presidential candidate, Irina combines her vast experience in leadership, personal growth, and communication strategies to inspire professionals worldwide. Her sessions will provide invaluable insights into mastering personal and professional transformations.
Irina Khakamada
Jordan Belfort
Jordan Belfort, famously known as The Wolf of Wall Street, is a global icon in sales, entrepreneurship, and personal transformation. With an inspiring journey from Wall Street to becoming one of the world’s most sought-after speakers, Jordan shares insights on ethical persuasion, leadership, and achieving extraordinary results. His Straight Line Persuasion System has transformed countless businesses, making him a perfect fit for the forum’s focus on modern marketing and leadership.
Oscar Hartmann
Oscar Hartmann is a serial entrepreneur and investor with over 20 successful ventures, including KupiVIP and CarPrice, collectively valued at over $5 billion. A true innovator, Oscar is passionate about scaling businesses and empowering others to achieve financial freedom. His expertise in leveraging technology and building global companies aligns seamlessly with the forum’s themes of technology and effective leadership.
Igor Mann
Igor Mann is one of the most influential marketing experts in the CIS region, known for his practical and results-oriented approach. With a career spanning over 20 years, Igor has authored several bestsellers, including Marketing Without a Budget. His expertise lies in creating innovative strategies that drive business growth, making him an essential voice in exploring the future of marketing and efficient management.
Lars Silberbauer
Chief Marketing Officer, International Speaker. Ex-Olympics, Ex-LEGO, Ex-MTV. Recognized at Cannes Lions 2017, he's a Top 25 Marketing Innovator in EMEA, inspiring innovative strategies globally.
Brendan Yam
Senior Vice President and General Manager of ViacomCBS Digital Studios International. He leads global digital-first content strategies across diverse markets and has held leadership roles at MTV, Nickelodeon, and Comedy Central. He also spearheaded digital business development for ViacomCBS Networks International and holds an MBA from Columbia Business School.
Alev Gökçe
Global Brand Builder, Strategic Innovator, Expert in Emerging Trends, Consultant with Collaborative Style, Skilled in Talent Development, founder of A. GOKCE CONSULTING, former Global Innovation Director at The Coca-Cola Company, with a record of successful marketing initiatives and recognized achievements in product innovation.
Brian Tracy
CEO of Brian Tracy International, author, and expert in personal and business development. He has delivered seminars to millions in 75 countries and authored over 100 books.
Matt McKie
Consumer Marketing Director at Manchester United, leading direct-to-consumer strategies. Former Head of Marketing at the International Olympic Committee and Brand Director at Nike Football. Previously, Global Brand Director at EA Sports FIFA, driving significant growth and innovative campaigns.
Will Scougal
Dynamic innovator with a career defined by shaping the digital frontier. He was a Head of Brand Strategy at Twitter UK and later moving to Snap Inc. Will's instrumental role in revolutionizing Snap's creative strategy speaks volumes about his visionary prowess. Today, his legacy inspires the fusion of technology and creativity across industries.
April 11
Day 1
/ Program
5:05 - 6:05 UTC
How to Create Rapid Brand Transformations. Lessons from LEGO, the Olympics and MTV
Discover the secrets behind rapid brand transformations from industry leader Lars Silberbauer, who has driven success at global giants like LEGO, MTV, the Olympics. Lars will share proven strategies for revitalizing brands, fostering innovation, and navigating complex markets to achieve extraordinary growth.
LARS SILBERBAUER

EX-OLYMPICS/EX-LEGO/EX-MTV
6:05 - 7:05 UTC
Creating Unbreakable Bonds in Sports: What Other Industries Can Learn
Matt McKee will share how companies can stay competitive in the era of digital transformation. Discover cutting-edge strategies for driving innovation and developing leaders who can adapt to new technologies and rapidly changing market conditions.
MATT MCKIE
Manchester United / Nike / Olympic Games
7:05 - 7:35 UTC
Panel session with speakers “The Future of Marketing”
Join an exclusive panel session on "The Future of Marketing", featuring Lars Silberbauer, Matt McKie, and Will Scougal. Gain valuable insights as these renowned global marketing experts discuss emerging trends, innovative strategies, and what lies ahead for marketers worldwide.
9:25 - 10:25 UTC
Reinventing Brand Engagement in the Digital Age
Will Scougal, an expert in creative strategies with experience at Snapchat and Twitter, will reveal key insights on how brands can stay relevant in today’s fast-changing digital environment. Learn how to leverage innovative digital strategies—from immersive content to platform-specific marketing—to engage audiences and enhance brand loyalty.
Will Scougal
ex-Snapchat
10:40 - 11:10 UTC
Entering International Markets
Kanat Kopbayev is the founder of Kusto Group, President of the “Bәyge” Federation, and is one of the top 50 businessmen in Kazakhstan according to Forbes. Kusto Group is an industrial and investment company with a turnover of $1 billion in 10 countries. As President of the Federation “Bәyge”, develops national equestrian sport. Organized 30+ horse races in 2023, attracting 10,000 spectators and 1 million online views.
Kanat Kopbayev
Kusto Group
11:30 - 12:15 UTC
The Wolf of Wall Street
Jordan Belfort is a living legend, globally known as The Wolf of Wall Street. His name is synonymous with sales mastery, leadership, and success. Having journeyed from the heights of the financial world to becoming one of the most sought-after business speakers, he continues to inspire millions.
At the forum, Jordan will share his battle-tested techniques to help you master the art of persuasion and achieve outstanding business results
Jordan Belfort
online
12:20 - 13:30 UTC
Building a Dream Team
Irina Khakamada is a trailblazer in politics, business, and public speaking, recognized by the United Nations as one of the world’s most remarkable women of the 21st century. A former Russian presidential candidate, Irina combines her vast experience in leadership, personal growth, and communication strategies to inspire professionals worldwide. Her sessions will provide invaluable insights into mastering personal and professional transformations.
Irina KHakamada
April 12
Day 2
5:10 - 5:50 UTC
Entrepreneurship
A globally renowned expert in success and business strategy, Brian Tracy has spent decades studying what makes entrepreneurs thrive. His Entrepreneurship module distills years of experience into actionable insights, providing a roadmap for building, growing, and scaling a successful business in any industry.
Brian Tracy
online
6:10 - 7:00 UTC
Brand Development and Marketing Strategy
Alev Gokce will reveal the core elements of building a strong brand and developing effective marketing strategies. In this session, Alev will share practical approaches to aligning product offerings, market positioning, and communication strategies to drive growth and achieve long-term success in a highly competitive landscape.
alev Gökçe
Alev Gokce Consultancy
7:10 - 8:25 UTC
How to Do Business in Extreme Conditions?
Oskar Hartmann is one of the most successful entrepreneurs and investors of our time. With a portfolio of companies like KupiVIP and CarPrice, worth a combined $5 billion, he has a proven track record of building businesses that don’t just succeed but reshape entire markets. At the forum, he will share his insights on how entrepreneurs can turn their most ambitious ideas into reality and achieve results—even in the toughest conditions.
Oscar Hartmann
10:05 - 11:05 UTC
Guide to leading the launch of breakthrough next generation services in media, commerce and Al
Former Senior Vice-President and General Manager, Paramount/ViacomCBS International Digital Studio, Brendan has led development of new digital businesses and brands for large and growth stage media & tech companies for 20 plus years, and is currently building at the intersection of content, commerce and AI.
Brendan Yam
Paramount
11:15 - 12:15 UTC
Navigating the Future: Key Technology Trends Shaping Our World
Raquel Yam is the Executive Director of the Institute of Interactive Technologies, a research institute in Human-Computer Interaction affiliated with Carnegie Mellon University and Instituto Superior Técnico. She oversees the research unit, ensures financial sustainability, and leads the staff team. With over 20 years of experience in the media industry at companies like Viacom, Daily Motion, and Barnes & Noble, Raquel has a strong background in leading innovative projects in digital media and digital technologies.
RAQUEL YAM
Viacom
12:30 - 13:15 UTC
International Marketing
Recognized as the "Father of Modern Marketing," he has been shaping the field for over 60 years. His book Marketing Management has become the cornerstone of marketing education.
Philip Kotler
online
13:15 - 14:00 UTC
Growing: Rapid Business Growth!
Igor Mann is the leading authority on marketing in the CIS region. His books, including the legendary Marketing Without a Budget, have become must-reads for thousands of entrepreneurs and marketers. His practical and accessible strategies have long proven their effectiveness.
At the forum, he will reveal the secrets of marketing activities that can QUICKLY BOOST your sales, revenue, or profit.
Igor Mann
April 11, at 5:05 (UTC +0)
  • Join the 2-Day MBA Forum Online – from Anywhere in the World!
  • Live online access to all world-class expert sessions
  • Module recordings stored conveniently in your personal account
  • Access to a live community chat with fellow business owners and marketing experts – network, learn, and grow!
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2-Day mba Live event
$99
$39
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Contact email:
service@nextmba.com
NEXTED GROUP S.L.
NIF B56576259
VAT ID ESB56576259

Calle Gregal, 8
Betera, Valencia
Spain 46117

Contact email:
service@nextmba.com
NEXTED GROUP S.L.
NIF B56576259
VAT ID ESB56576259

© 2020 - 2025
NEXT MBA
Calle Gregal, 8
Betera, Valencia
Spain 46117

Contact email:
service@nextmba.com
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